How does Maidenform bra sizing run?
Maidenform is labelled in US sizing. Comfort Devotion is the bestseller. Below is how a Maidenform size translates across all eight regional standards, plus sister sizes and where to buy.
Maidenform size range & system
Maidenform sizes in US.
Maidenform size conversion chart
Each row is one Maidenform cup size read across the eight standards. The US column (highlighted) is how Maidenform labels its bras.
| US | UK | EU | FR | IT | AU | JP | IN |
|---|---|---|---|---|---|---|---|
| A | A | A | A | A | A | A | A |
| B | B | B | B | B | B | B | B |
| C | C | C | C | C | C | C | C |
| D | D | D | D | D | D | D | D |
| DD | DD | E | E | E | DD | E | DD |
| DDD | E | F | F | F | E | F | E |
Band conversions are exact; cup fit still varies by brand, style, and body — a conversion is a starting point, not a guarantee.
Common Maidenform sizes
Open the full eight-standard conversion for a specific size:
Sister sizes in Maidenform
If a Maidenform bra fits in the cup but the band is off, your sister size keeps the same cup volume with a different band — go down a band and up a cup, or up a band and down a cup. Example: a 34D and a 32DD hold the same cup volume.
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Maidenform sizing FAQ
- Does Maidenform run true to size?
- US sizing. Great everyday value. Comfort Devotion is the bestseller.
- What sizing system does Maidenform use?
- Maidenform is labelled in US sizing. Use the conversion table above to read your size across US, UK, EU, FR, IT, AU, JP and IN.
- What is a 34D in Maidenform in EU sizing?
- A US 34D converts to EU 75D. Band conversions are exact; cup fit still varies by brand, style, and body — a conversion is a starting point, not a guarantee.